Bigger India

NBA to bring preseason game to India soon

Realising the market potential of basketball in the country, the NBA had already opened an elite training center—NBA Academy India—in Greater Noida in May last year.

National Basketball Association (NBA) is planning to bring a pre-season game to India in an effort to tap the growing market for the sport in the country.

Realising the market potential of basketball in the country, the NBA had opened an elite basketball training center—NBA Academy India—at the Jaypee Greens Integrated Sports Complex in Greater Noida in May last year.

The NBA had also tied up with Reliance Foundation for its junior NBA program which has already reached more than six million youth and trained more than 5,000 physical education instructors nationwide since its launch in 2013.

Read it at Business Today

Leave a Reply

Your email address will not be published. Required fields are marked *