Bigger India

iPhone Shipments Halve As High Prices Hit Sales

High prices were a drag for Apple, which was unable to compete with rivals including China’s OnePlus, which offer devices with better features at half or even a third of the cost of iPhones, analysts said.

Apple’s iPhone shipments in India last year are estimated to have shrunk by as much as half from the 2017 level, its worst performance since 2014 in the world’s fastest-growing smartphone market, adding to global woes that have forced the company to cut its revenue outlook.

 

Read it at Economic Times

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