Bigger India

Amazon’s Real Rival in India Isn’t Walmart

If the draft policy becomes law, the oil-to-telecom tycoon who’s India’s richest man will emerge as the most formidable challenger to the wealthiest person on the planet.

It’s time the Inc. boss took notice of his real rival in India, the only billion-strong consumer market open to Western tech firms. While Walmart Inc.’s acquisition this year of Flipkart Online Services Pvt., a homegrown e-tailer, might have given the impression that the battle for India would be an all-American contest, a new national e-commerce policy doing the rounds in New Delhi should disabuse Bezos of that notion.

Read it at Economic Times

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