India is gaining popularity as a tourism destination among inbound travellers with top markets, including China showing interest in visiting here, according to a study.
TripAdvisor in its ‘2017 Inbound Travel Study’ revealed that international travel interest into India is on the rise.
According to the findings, travellers from China were the largest group evincing interest year-over-year where Indian destinations were concerned.
“It’s encouraging that we are seeing growth not just from Asian countries but from long haul inbound markets, underscoring India’s attractiveness as a destination globally. The data shows that travellers are also keen to explore places that are not usual for the international market, and they are looking for a wide variety of experiences on their visit which bodes well for our tourism industry,” TripAdvisor India Country Manager Nikhil Ganju said.