British menswear, womenswear and accessories brand Ted Baker has set foot in India with its maiden store here. The brand has been brought to India in partnership with Aditya Birla Fashion and Retail Limited. Amit Pande, Brand Head, Aditya Birla Fashion and Retail Limited, said, “Ted Baker is an iconic brand and we are excited to bring it to our Indian consumers, who have a personal sense of style and appreciate good design, with a perfect blend of British sophistication.