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January 2005
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Desi Flava

By Lavina Melwani

Indians take to hip-hop.

"Supposedly what I'm supposed to be and what was meant for me
Was told, through the odyssey of my ancestry
But now I choose to separate destiny and heredity and
Bomb everybody's perception of our identity"
— Karmacy, "The Movement"

Little India

It was a strange sight but perhaps prophetic of the coming times: hundreds of young South Asians gathered at the sedate Asia Society in Park Avenue recently for a throbbing, blood churning evening of desi hip-hop. You say the name "desi hip-hop" itself sounds like an oxymoron? But it has been happening for quite a while, simmering underground and now breaking out into the open. The animated audience, spilling into the aisles and screaming their gusty approval, proved that the urgent rhythms and in-your-face lyrics of hip-hop really speak to them.
On the stage were rappers, beat boxers, dancers, MCs and DJs whose roots were not in Harlem but in India, Pakistan, Sri Lanka and Bangladesh. In the background was a mural - graffiti art so symbolic of the hip-hop culture - painted by Nitin Mukul of DJ Distraction and artist Siddhartha Joag. There was Jugular, also known as Nikhil Tumne, a Toronto beat boxer who celebrates the art form of vocal scratches. Toronto's Word Magazine named him the premier beatboxer and he has performed in festivals in Canada and the United Sates, and has released tracks with the record label, PTR; Abstract Vision (Fahad Rizvi) and Humanity (Asad Rizvi) are two young Pakistani cousins in Staten Island who are powerful rappers; Sumeet Bharati is a Los Angeles based singer/songwriter in the R & B/hip-hop style and has been the opening act for the Beastie Boys and performed at Notorious B.I.G's album release party besides giving many performances.
D'Lo is a Brooklyn-based hip-hop performance artist who hails from Sri Lanka, and her powerful material revolves around socio-political issues; Gurpreet 'The Tabla Guy' Chana, from Canada, merges his tabla rhythms with house, hip-hop, R & B, Soul, funk and jazz; Raeshem Nijhon of Michigan blends Indian classical dance with Motown and hip-hop; New York-based DJ Distraction (aka Nitin) has performed with live groups including D.O.T. Army, Sexy Surprise, Marlay and Wank Factor 7. He is the DJ for the hip-hop group UNAGI, with an EP out in Spring 2002.
Then there is Anix Vyas of Harrisburg, Penn., a beatboxer for three years, performing in several cities from Philadelphia to Dallas, who won first place in the 2001 International Talent Show in Toronto; Karmacy, a group which has performed in venues from House of Blues in Hollywood to SOB's in New York, and has lent its hip-hop sounds to movies like American Desi, Leela and Four Letter World; and Ben Thomas, who plays electric bass, acoustic guitar, piano and drums, all flavored with R & B, jazz and funk; there is also Sheila (aka Seven), an eloquent rhymer and part of the South Asian Youth Action (SAYA)

Little India

DJ Distraction.
Observes Geeta Citygirl, director of SALAAM Theater, "South Asian hip-hop is not really a new thing but has been really, really under, underground. It isn't about being South Asian in hip-hop; it's about being who you are."
Nitasha Sharma, who is doing her dissertation at the University of California on the racial identity of South Asians involved in hip-hop, says, "I had always seen hip-hop as a way of forging inter-racial alliances and may be even creating a South Asian identity. That's possibly hoping a lot but I got involved in finding desis who are not only involved in hip-hop, but who are also involved in their local black community."
She says that South Asians involved with hip-hop have a different vision of race, an alternative to identity politics: "Hip-hop is a perfect vehicle for forging an identity about race that allow artists to express themselves as South Asians. They are not trying to be black - this is such a tired argument. We can move beyond that. These artists are giving us an alterative vision of race that is not so based on the biological idea of what is being a South Asian."
Indeed, for long the dominant white culture was assumed to be the only influence on young people worldwide with its siren call of Hollywood movies, rock rhythms and pop culture. Desi parents, growing up in colonized lands, also had a reverence for everything white. And when these parents migrated to America, even though they were brown, they generally preferred to be identified with the mainstream white culture rather than the black. White after all led to promotions, success and acceptance. Their parents may have come from small towns in Gujarat, Maharashtra and Punjab, but the new generation of desis, like true Americans, have added yet another layer to their identity as they embrace the hip-hop culture. While many immigrant families settled in jumbled urban neighborhoods in Queens, the Bronx and Brooklyn, which were a cacophony of ethnic rhythms and cultures, others moved to whitebread suburbs in Long Island and New Jersey. Yet the alluring sounds of hip-hop - almost like the seductive trance of the snake charmer's been - floated across the land into the suburbs, into solid split-levels and mini-mansions where young desis not only embraced it but also made it their own.
Little India talked to a number of hip-hop performers to trace the anatomy of desi hip-hop and where it's headed. "Hip-hop was not only the music, but it was the language, the walk, the style of shoes, everything!" says Jugular, beatboxer. His parents came from Maharashtra but Jugular grew up in Toronto in Thorncliffe Park, a very urban, black and Indian-Pakistani neighborhood. "And it didn't have a color or ethnicity, because we all had one common love, Hip-hop. So by living there, I knew of Doug E. Fresh, Eric B. and Rakhim, Grandmaster Flash, Kool Herc- hell, all the pioneers, way before I knew what rock music was!"
He recalls of his growing up years: "Everyone was breaking, rapping, Dj-ing (I tried it all). By the early age of 4 and 5, I would roll with my older brother to the local parks with a couple of his friends and join into freestyle circles. These circles consisted of people beatboxing (making music with only the mouth) and improvisational rapping (known as "Battling"). One day, I jumped into the cipher and started busting; ever since then I've been pushing the boundaries of mouth beat imitation. I got attracted to hip-hop, because I felt I could really relate to the vibe and straight up, I'm a music slut so hip-hop is the supreme eye candy."
Nimesh Patel "Nimo" of Karmacy has an explanation for the allure of hip-hop: "Just like anything else in the world, if something moves or touches people it will be adopted regardless of race or geography. Hip-hop is proving to be a form of expression that defies boundaries, through the music, the fashion styles, the dance, the attitude and tone. As a South Asian I heavily relate to this culture. It is easily becoming more and more of my own culture, regardless of my 'non-African American' identity."
Karmacy's hip-hop quartet - Nimo, KB, Swap and S.Ceez - made its debut appearance with five defining tracks on Rukus Avenue's compilation album Passage to India, which was released last year. The group is currently putting the finishing touches on their first full-length album, The Movement, which will be released in Fall 2002, and planning a tour in 2003. Says Nimo, "There is definitely a movement in construct. It's an exciting time for us. We're part of this greater movement and people of all types are starting to open their eyes and minds to all types of art being developed by South Asian Americans."
"Hip hop is part of the American fabric," says Sammy Chand, head of Rukus Avenue Productions in Canada and producor of Karmacy's debut album.

Little India

Gurpreet “The Tabla Guy” Chana.
"Its global impact is immeasurable. It has defined the ways of a global generation. Japan to Paris, India to Brooklyn ... it has no cultural boundaries. It is the ultimate voice of a cultural movement, and as South Asian Americans, it is a language that we have adopted. Our generation will continue to endorse it as the means of social commentary and political empowerment."
Chand who came to Los Angeles via London, started Rukus Avenue, his South Asian fusion record label, in 1996, and it blends urban music with Eastern music. Within the next 12 months he will be releasing four albums, and he says, "Political messages are always deeply embedded in hip-hop. It requires for an artist to make an expression valuable, and not lose sight of its power."
Gurpreet "The Tabla Guy" Chana, who performs in Toronto, agrees. He points out that people are listening to Hip-hop everywhere with Punjabi MC's mixing it with bhangra, and Bollywood movies incorporating it into the musical potpourri. Says Chana, who mixes his classical tabla rhythms with everything from hip-hop to jazz to soul and R & B. "It is definitely another aspect of being South Asian, because it is another means of communication that many South Asians are adopting because it is part of the fabric of the society within which they are growing up."
For Raeshem Nijhon, hip-hop was just another extension of her passion for dance. Coming from a family of film directors, journalists, actors and writers in Bombay, she was very aware of her Indianness: "I would say that I've been influenced pretty heavily by Bollywood - yes, it's true, I am in my own way a bit of a Bollywood queen! Growing up, I adopted for myself two identities, never conflicting - I loved them both. At home I jammed the Silsila and in school I was a Milli Vanilli junkie. This duality of cultures really inspired me to have a pro-fusion way of creating."
Raeshem, who is a trained classical Indian dancer and also studied at the Tisch School of the Arts, is currently working on her own troupe, Lotus Fire, in experiments with film, spoken word and movement to bring Indian art forms and hip-hop together. While her parents never could understand hip-hop or her fascination with it - "it seemed like much cussing to them" - she felt it was the perfect way of talking to her generation and expressing her convictions.
"In a sense it's like passing down history orally - the oldest way to do it. As a South Asian I relate to it because I'm making it my own. We are also getting to the stage where we have an identity separate from our parents' and it's a vehicle now for us to start shaping what that is and what that will be."
One person whose identity is very much shaped by the philosophy of hip-hop is D'Lo, a Sri-Lankan-American performance artist whose strong material revolves around war, race, class and gender and is featured at conference, readings and political events.
She explains, "Hiphop is definitely a cultural thing for black people, but it has also transcended itself, going up in the air and falling again on different cultures. Filipinos have their own way of doing Hip-hop as do South Asians. It all depends on what were your influences and what you really liked about hip-hop and that will be reflected in your own delivery of it. It really comes down to the cultural aspect of the music, the life that is very tantalizing for people who are youthful. It's a culture in which you can freely express yourself in the way you dress, talk, walk, express yourself artistically."
She points out that hip-hop is now a global phenomenon and that even white culture has appropriated it: "Hip-hop is everywhere and it's a beautiful thing. Now people just have to change the view on what is conservative and what's not, what's considered right and what's considered wrong, to look at someone who dresses in hip-hop gear and to know that that person is not a thug, or rude, or mean or steals or shoots. The lines have been meshed."

Little India

Nimesh ‘Nimo’ Patel.
Like D'Lo, whose work features her agony over her war-torn homeland, two young rappers from Pakistan are bringing their angst about war and religion into the hip-hop vocabulary. MCs Abstract Vision (aka Fahad Rizvi) and Humanity (aka Asad Rizvi) are two young cousin brothers who grew up in a largely black/Hispanic neighborhood in Staten Island, and were attracted to hip-hop since childhood. Says Asad of their duo, Abrstract Humanity: "We are fiercely political. We attack colonialism, racism, radicalism, corruption, and hypocrisy all in our first album, Politrix. We hope to enlighten minds and create more politically oriented music."
Recalls Fahad, who grew up with mostly African-American and Puerto Rican friends: "When I started rapping my parents thought of it as a little hobby and were fine with it. But when all I talked was hip-hop and it interfered with my parents' religious beliefs they started to try to make me stop. But at the end my father told me just do good in school and you can do this rap thing. I was very very happy."
Fahad describes himself as "a chubby brown kid with a mind and a mike. My lyrics are a great part of the way that I live. I live by them and they were created from my experiences." The pressure of growing up South Asian and Muslim in America finds its way into his dynamite lyrics. Take a look:
Ay yo the media got us all plottin' tactis
Runnin' for cover-shootin' for practice
Muslim Americans feelin' like they lack this
Feelin' like the hunted in the land of taxes
Reelin' for salvation but catching axes
At their throats and at their lives
Yo we're strugglin' to survive
The two cousins grew up watching Video Music Box, a hip-hop video show, and artists like Onyx, Black Sheep and Wu-tang. Recalls Asad, "I encountered my first experiences with racism during this time. In 4th grade I was repeatedly harassed in school. Also, in 7th grade rumors were spread about me that were false. I was always a pacifist. I am till this day."
As he experimented with different types of music, hip-hop became a great medium for self expression, listening to artists like Big L, Common Sense, and Black Star, and later the Chemical Brothers and Dead Prez. He says, "At the same time I was into the Asian underground scene. Asian Dub Foundation was also an inspiration for me. They showed me that you could be conscious and make good music, all the while being true to your South Asian roots. I never chose to be with the mainstream. I was always discontented with pop culture and its superficial character."
From buying CDs and memorizing lyrics, the cousins started rhyming and producing lyrics themselves. Says Asad, "My parents aren't strict or prudish about anything. They know I am a rational kid and I have my own mind. Therefore, they didn't mind when I started listening to hp-hop. However, they did make fun of me. For example, they would make the emcee gestures and the low-riding pants caricature of stereotypical hip-hop."
Parental disapproval is one of the hurdles most young performers face. But, as Pradnya Haldipur of Diasporadics, an organization which showcases emerging South Asian artists and progressive social change, points out, Hip-hop embodies not only music but a sense of American-ness and sense of entitlement to be: "The comment we get from our community is oh, hip-hop, but we are Indians. Yes, we are Indians but we are also Americans and are part of American culture and are claiming our rights to what we will."
How much do these performers relate to the African-American community? Says Chand, " Its issues are relevant to ours, and I feel that the cultural relationship is symbiotic. We are relatively new to this country, so the challenges they faced over the years laid the foundation for us. Overcoming racial issues and equality issues made it possible for us to live freely without discrimination. America forgets that. They used music as a political platform for dialogue, and we now must create something for us. "
Raeshem also feels a deeper connection with the African American community at large than the mainstream "white" culture: " I think our values in terms of family and respect for certain people in our lives match closer than it†does with other cultures. It's more comfortable to me because I feel that there is a similar journey as people of some kind of color in the States."
Says Nimo, "South Asians will continue to mesh influences that are presented to them in the American fabric. This doesn't stop at hip-hop. Food, movies ... you name it. We will always seek to connect with the climate around us, and it is only natural that the bridges we use to do so are built with bricks from both cultures."

Little India

Asad Rizvi of Abstract Humanity.
For Asad and Fahad, it is also a deep connection. Says Asad: "I see all the oppressed peoples of the earth as a collective unit. South Asians and Africans are both victims of colonialism and slavery by European powers. We share the pain. I connect with a lot of artists that are Muslims as well, Mos Def being just one example. There are many Muslim rappers out there and, being Muslim, I see similarities in values within their lyrics and mine. We both are victims of racism."
These desi hip-hop performers have had a rough road to travel, for often their aspirations are not taken seriously by their own community or the African American community. "It is even more difficult, or it has been a challenge initially for us to push this art-form to our own people - South Asians - specifically," says Nimo. "For one, some are already skeptical of the message that hip hop portrays and two, if they don't see it coming from African Americans, they then question the authenticity of it. I think we are beginning to break those boundaries now and are giving people (our parents and our youth) ample reason to believe that hip-hop can easily be incorporated into our already intricate culture."
Can desi hip-hoppers be taken seriously? Nimo points out some of the problems: "For real, when I get on the mike. I'm not a color or a race. I'm just some dude who's putting on a show. But, you know what, to others I'm Indian. To others I'm non-black. I'm non-white. Where do I fit in? I'm proud to be Indian. I must say it's hard when people already label you as being Indian and don't think you're a good Emcee or breakdancer or Beatboxer because you're not black. And I do feel like I'm not given the time of day due to my Indian physical characteristics."
Yet he believes there is an ongoing movement of artists coming together, both black and South Asian. He adds, "Personally I'm all about the DIY (Do It Yourself) philosophy in order to change those ignorant classifications."
These pioneering performers are now being taken as role models of possibilities by young South Asians and have raised the bar on what a "good" desi can do.
As a teen fan wrote to Karmacy, "I was really shocked to see a group of young people like me doing something so different. I bought your CD and when I listen to it, it's amazing that these are people, not too much older than me, and they have this wonderful talent and they are actually doing something about it."

Little India

Jugular’s Nikhil Tumne and Gurpreet Chana.
Indeed, it's all about creating a hip-hop community. "Hip-hop enhances my life?" says Jugular.
"Hip-hop is my life! I'm South Asian too and for real, South Asians are influenced by other South Asians. Man, when I heard Apache Indian doing his Reggae-Hindi-Punjabi rhymes on national television, I was like 'Shoot! He makes me want to have my own video and scream Mi want gal, sweet like jeeleebi!'"
Desi hip-hop is emerging from the underground, from isolated pockets and performers are getting enthusiastic audiences at festivals such as Desh Pardesh in Canada, Artwallah in Los Angeles, and Diasporadics in New York.
As Jugular observes, "One person is doing it on one side of the Atlantic; the other's doing it in the other side of the Atlantic, but until it's mainstream, one doesn't think of it as a movement."
Says Asad, "The Asian hip-hop scene is large if you look at the Pacific Asians as well. But looking at South Asians exclusively, it is hard to find many artists. However, it is no surprise considering South Asians are still a relatively new immigrant group in America. To have artists already in the hip-hop scene is a clear indicator that there will be more to come."
"Movements start with some movers and shakers and I see people feelin it," says Raeshem. "All of a sudden it's 'cool' - and it's Indian. Wow! In a sense many Diasporic Indians have been waiting for something like this to come along. It's comfortable, it's something we can share with other non-South Asians and they might actually get it! It's exciting and it's sexy and it's universal and it's fun." Need any more reasons?










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